Andria Godfrey, vice president of Longwoods International and Women Leading Travel & Hospitality member, never expected to be releasing over 40 reports studying American travel sentiment during the COVID-19 pandemic. Longwoods International, a market research leader within the travel and tourism industry, produced its first COVID-19 Travel Sentiment Study back in March 2020.

In this video interview, Godfrey discusses why the organization decided to create these reports, the unexpected continuation of Longwoods’ studies to its recent 43rd wave report, and its plan to continue publishing this free industry research post-COVID. She shares the surprising data that Americans’ desire to travel remained strong throughout the pandemic. In fact, Longwoods’ latest report revealed that 90 percent of American travelers plan to travel within the next six months. Godfrey explains the most important takeaway from these reports that she hopes everyone in the industry understands, and shares her personal optimistic sentiment about the future of travel. Lastly, she adds what she loves the most about being a member of Women Leading Travel & Hospitality!