To survive in today’s economic climate, travel and hospitality organizations must stay on the cutting edge of technology, business strategy, and more. This section focuses on industry trends and technologies, marketing strategies, customer experience best practices, and more!
Pride Month 2025 presents hospitality leaders with an unprecedented opportunity. Washington, D.C., for example, is hosting WorldPride for the first time, marking the 50th anniversary of Pride in the nation’s capital. For brands, this isn’t just seasonal marketing — it’s a chance to demonstrate authentic LGBTQ+ inclusion. The numbers tell the story. The global LGBTQ+...
Women Leading Travel & Hospitality recently released its fifth annual Top Women in Travel & Hospitality report. The valuable resource highlights female executives who are at the forefront of the travel and hospitality industry. We asked several of our 2025 Top Women in Travel & Hospitality honorees what innovative strategies or technologies they think are shaping...
The hospitality industry is one of the nation’s largest employers and one of the fastest-growing sectors for job creation. In 2025, the American Hotel & Lodging Association (AHLA) projects the hotel industry will add around 700,000 jobs, while the U.S. Department of Labor projects an increase of 800,000-plus hospitality jobs by 2033. These projections indicate...
Organizational silos can significantly hinder productivity, innovation, and overall success of leadership and project teams. These invisible barriers between departments or teams often lead to miscommunication, duplicated efforts, and missed opportunities. Let’s explore how to break down these silos and build truly unified teams. Silos occur when departments or teams operate in isolation, often due...
Culture is 10.4 times more likely to contribute to attrition than compensation. Organizational psychologist Angela Howard, founder of Call for Culture, shared that statistic while on stage at the 2024 Women in Retail Leadership Summit, hosted by Women Leading Travel & Hospitality’s sister brand, Women in Retail Leadership Circle. Howard took the stage during the event...
Happy New Year! The team at Women Leading Travel & Hospitality is excited to empower you and your organization throughout 2025. With this community, the possibilities truly are endless. To get started, we’ve published our first annual Top 50 Tips report. This comprehensive resource can be the helping hand that you need, offering a collection of...
Editor’s Note: While many notable companies have either completely eliminated or scaled back their DEI programs, including Boeing, Tractor Supply Company, Lowe’s, and Harley-Davidson, we at Women Leading Travel & Hospitality still believe in the value of investing in DEI efforts. The below article continues our effort to not only promote the value of DEI...
When I became executive director of Tour Cayuga in upstate New York, I set out to fundamentally reshape our organization’s approach to destination marketing. Harriet Tubman, one of America’s most influential civil rights leaders who chose our region as her home, needed to be front and center in our tourism narrative. Furthermore, this introspection required...
Women Leading Travel & Hospitality’s recently published research report, An Experience to Remember: Experiential Marketing’s Growing Role in Cultivating Loyal Travel Customers, featured case studies that illustrate the power of experiential marketing in both acquiring travel customers and then converting them into brand loyalists. Below is an excerpt from the report featuring a case study on...
In March 2020, the world was shocked by the images emerging from Wuhan, China, signaling the start of a global pandemic. Countries quickly shut their borders, businesses closed their doors, sports leagues canceled entire seasons, and people were urged to stay home — all to curb the spread of what would soon be known as...
